Hacker's Paradise Award

So remember back in high school when the year book came out and you feverishly searched the "most likely to" section hoping to see your name? Well that's how we feel when The Hackers Paradise Bi-Annual Golfer’s Choice Awards come out. We were so excited this year to see our name in lights as Best Golf Apparel Innovation. Click the link to see all the nice things they said about us.

Thanks guys, you have us feeling "Most Likely to Suceed"!

Labels: Gear

Leaderboard

Spring is in full force and PUMA Athletes are standing out on courses across the world this week.

Argentinian Daniel Vancsik is storming the leaderboard at the BMW Italian Open


Jeehae Lee at the Michelob Ultra Open


And Swedish PUMA Athlete Anna Nordqvist is blogging for the LPGA about her tournament in Morelia, Mexico.

Let's follow their lead and get out there this weekend eh?

Labels: Gear, Golfers, News

The Full Cleveland

When a publication like The Wall Street Journal starts talking about a fashion trend, you KNOW you've hit the big time. Check out this article on the triumphant return of some old sartorial favorites. And see our boy Geoff Ogilvy in the slideshow.

That's our little trendsetter.

Labels: Gear

Tease

There is definitely something about a well dressed man.
PUMA Athlete Geoff Ogilvy is looking sharp today in Augusta sporting a preview outfit from our Special Edition Black and White Collection, available this June at select retailers.
And did we mention the shoes?

Keep watching this space and we'll tell you when you too can be this cool.

Labels: Gear, Golfers

Hello New Collection

Golf is a sport that’s full of rules. Don’t do this. Don’t wear that. Over here at PUMA, we believe that some of them were made to be broken. So throw your rulebook in the sand trap, and may we suggest that you dress to the nines while doing so.

This season, we were inspired by the sport’s classic silhouettes, but rejuvenated them with hints of modern style, daring graphics, and a playful attitude.

PUMA Golf. Look Better. Feel Better. Play Better.



On our course, fire blowers and world-renowned golfers are one in the same.



Our Smart Quill technology gives you plenty of traction-on the course or as a fashion plate. When something's this good, why let it go?



Modern golf is only a hop, skip, and a jump away.

Labels: Everything, Gear, Photos

Technology

While some of our updates this season are visible, others are not. For the first time ever, PUMA Golf introduces Invisibonding to its apparel collection. An alternative to classic stitching, Invisibonding is a light molecular bond that attaches fabric together seamlessly. By welding together two pieces of fabric, a maximum durability is established that can withstand endless rounds of golf, and the multiple wash cycles that follow. This bond also reduces friction to allow precise movement while driving, putting, or partaking in high-fives at the clubhouse.



And because some things are too good to let go of, our Smart Quill technology is back and better than ever. With TPU spikes positioned at specific angles to customize traction during your backswing, downswing, and follow-through - this shoe has some serious brains. Not to mention, the left and right shoe are crafted differently, because we understand that each plays its own role during your swing.

Now that’s what we call smart.

Labels: Everything, Gear